DEI Creative

Pike Place Market’s Offline Gift Guide


In an era of one-click orders and next-day deliveries, Pike Place Market engaged DEI to   conceptualize a holiday-themed marketing campaign to remind Seattleites about what makes the Market the quintessential holiday shopping experience. Say goodbye to generic gifts. Say hello to Pike Place Market’s “Offline” Gift Guide.


  • Branding
  • Illustration
  • Web Design + Development

An interactive, illustrated Market-scape   allows shoppers to browse unique gifts by category — from  Hand Crafted to Farm Fresh — and create a custom shopping list and treasure map for navigating the byzantine labyrinth that is Pike Place Market.

The campaign came to life off-screen as well, taking over Sound Transit Light Rail trains and appearing on billboards throughout downtown.

“All the twinkle  without a pixel in sight!”